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We have helped many organisations review their existing primary brand profile, as well as setting up new ones, both primary and secondary (sub brands).
We usually approach the rejuvination of existing brands in two stages: firstly to establish a set of branding guidelines, usually including a new logo, colour scheme and font selection. This also includes guidelines for application to everything from new printed publications to emails, website and vehicle livery through to branding an entire building through signage, banners etc.
Below are some examples of recent work: click on some of the logos below to find out more
We encourage regular and systematic market research whilst the brand is being established and help analyze feedback on an ongoing basis.
Once the brand is well established, normally between two and five years, we help implement stage two: a more comprehensive review, in some cases involving a new name, but building on existing brand recognition, retiring ineffective strategies and implementing new ones. This is the point at which the brand matures, maximising its potential for brand recognition.
We also offer a full design and print service and can produce websites, leaflets, posters… These will all reflect the new brand with a consistent identity, making your organisation stand out from the crowd and be instantly recognisable.
We also help set up new brands from scratch, or where two or more organisations merge to form a new, more efficient organisation. |
branding solutions
